Google Just Made It Harder For Your Patients To Leave

This week, Kyle breaks down Google's latest move that most dentists are completely missing. Google changed the way AI Overviews work in search results and it's not a small tweak. Now when a patient clicks 'Show More' on an AI Overview, instead of seeing more search results, they get pulled into a full AI conversation. The traditional search results are hidden behind a tiny X in the corner.

Kyle explains why the SEO industry is calling this "bad news," what it actually means when a patient searches for a dentist and never sees your website and the specific things your practice needs to have dialed in right now so that Google's AI is pulling information from YOU instead of your competitors.

This is mobile only for now but if you've been paying attention, you know that's how every major Google change starts.